It is estimated that tourists from China will reach 100.000 in Iceland and 330.000 in Denmark in 2019. That is a whopping 90% increase from 2018 in Denmark a...

You already know how important it is to know your consumers and your target audience. A well defined target audience makes it much easier to tell them what y...

Chinese consumers have become increasingly drawn to foreign brands via e-commerce platforms. Statistics showed that the retail imports of cross-border e-comm...

Chinese tourists are exploring the world like never before. And they have really taken to Denmark, Iceland and the rest of the Nordic countries. The Chinese ...